It doesn't get any luckier than the charmed life of Kevin Federline. In a matter of three years Kevin Federline has went from “Britney’s baby daddy” to “K-Fed” to now “Fedex.” Nonetheless, Federline is frantically clawing at the scarred walls of fame attempting to make a statement with his new hip-hop album, Playing with Fire, which chaotically hit stores Halloween via his own label "Federation Records.” When MF reached Federline, he was not afraid to tackle some of the controversy surrounding his promotional tactics. Days before the ferocious media firestorm of the Britney Spears and Kevin Federline divorce MF sat down with the self-proclaimed “America’s Most Hated.”
MF: Tell me about the direction you are going with this album.
Federline: Musically, it's pretty much upbeat, up-tempo -- I pretty much made all the records from the club. You won’t really find a slow joint on there, maybe one or two that you can really ride to in the car. “Privileged” is definitely one of those - that's what we got pushing to radio right now. You'll see a lot of me talking back to the media, and talking back about my situation because this is the way I have my voice.
MF: How important is it for the album to do well?
Federline: It's important because I want it to be heard, so it's very important. You know, album sales, yeah that's great and all that but I’m not doing this for the money. You know what I’m saying; I’m doing this for the love of the music. As long as the album is heard man, that's all I hope for. This is just my come out record -- this is my rookie album letting people know that I’m hear then albums to come I’ll really try to jump into the mainstream and battle for the spots and all that stuff. Right now I just want to be heard.
MF: What’s your background - where you raised in an urban environment?
Federline: Yes, definitely from the time I was eleven until ... for the rest of my life. It's been a part of me -- hip-hop culture all that has been a part of me. I remember my first N.W.A. record that I bought, my RUN DMC record that I bought back in the day, you know, I’ve been completely influenced by it. That's why I started dancing was because of hip-hop and the rapping at the same time.
MF: You are the self-proclaimed “America's Most Hated” -- where did that come from?
Federline: Man, I think that came from me taking the pop princess away from the world. You know what I mean, before that who knows ... whoever would've took that spot would've been hated. You know what I’m saying? People don’t want to see her with anybody else.