While there was a point in Matthew McConaughey’s life where no one was sure if the guy owned a shirt, the actor recently launched a clothing collection—shirts included—called JKL. While the clothing itself is pretty great, it helps to know that a portion of each sale goes toward McConaughey’s foundation, Just Keep Livin. The non-profit uses the money to start after-school fitness and wellness programs in inner-city high schools.
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