What do a hot girl, a basketball star, and great clothes have in common? If you’re stumped, we’ll just tell you: They all appear in the first installment of Buffalo David Bitton’s new ad series, which targets sports fans and gym-going guys. In the ads, Houston Rockets' forward Chandler Parsons can be seen rolling around in the sand with sexy swimsuit model Ashley Sky, and things get pretty steamy.
The new initiative, deemed Buffalo Pro, goes to show that fitness-minded guys don't always dress as though they're coming straight from the gym, and that's why we're fans. Keep your eyes peeled for the ads in magazines such as Men’s Fitness and Sports Illustrated as well as during televised sporting events, like the Super Bowl and the NBA All-Star Game.
As for Chandler Parsons becoming the new face of the brand, Buffalo couldn't have picked a better guy.
“I’m very excited to partner with Buffalo Jeans,” he says. “I’ve gotten to know the brand; their style and culture reflect a lot of things in my life. I love the way the clothes fit, and I get compliments on their stuff all the time. They’re about being young, looking good, and having fun.”
Well, that’s good news–we’re all about those things, too. Now, about that Ashley Sky...
- NBA Rookie Blog: C.J. McCollumGet an exclusive look at the newest NBA faces. This week, Portland Trail Blazers C.J. McCollum.
- NBA Rookie Blog: Tim Hardaway, Jr. #2The second installment in a season-long diary from the New York Knicks newest guard.