Hair styling seems straightforward, but it’s often mussed in execution. And there’s a reason for that: No two stylers work the same way, especially when applied to different hair types, lengths, or densities. There’s greater complexity yet when product is applied to dry hair vs. towel-dried hair. (The latter meaning “slightly damp.”) We know, it's daunting. 

To simplify things for you, and to finally prescribe a permanent solution to your styling woes, here’s a rundown of the most common products you’ll encounter, and our top recommendation for each. Note their purpose, the look they'll help you achieve, then find the one(s) best suited for your hair type. You'll have head-turning hair in no time.